Words and pictures together:
the best way to tell your story.
The job of visual design is to combine words and pictures to create an image that will inspire a desired behavior. At LBCD, I build communications and marketing tools with words and pictures that motivate people to behave in ways that benefit our clients. Usually that means “Buy my product or service.” It can also mean “Support my cause” or “Vote for me.”
Good design is actually behavior modification.
“The function of design is to communicate, and for that we must use known symbols.” – Milton Glaser
Communication between my clients and me is the first and most important step in creating effective work. At LBCD, this means that the design process starts with listening to the client. I’ve been creating work that works for decades. Please take a look at my design examples and read what some of my clients have had to say about what I’ve done for them.