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Laurel Black Communications + Design

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Knowledge is power and I love to empower my clients!

I hope you will find these information and resource pieces useful. Please check back from time to time.

How LBCD Helps You

  • Laurel Black Design Services
  • How We Help Government & Public Agencies
  • How We Help Professional Services
  • How We Help Non-Profits
  • How We Help Small Businesses
  • How We Help Tourism

LBCD Branding Stories

  • Port of Port Angeles
  • Olympic Research Inc.
  • Feiro Marine Life Center

LBCD Work Sheets

Logo Worksheet
Logo Worksheet
Brand Worksheet
Brand Worksheet
Website Worksheet
Website Worksheet
Print Worksheet
Print Worksheet

Marketing Insights

  • Marketing Return on Investment: Why Numbers Don’t Tell the Whole Story |
  • Bigger Isn’t Better, It’s Just More Expensive |
  • Understanding Your Target Market |
  • Direct Mail: Guess Who’s Still Using It? |
  • The Top Marketing Must Have: A Clear Message |
  • Positioning RX for Your Identity Crisis |
  • Features & Benefits: What Are You REALLY Offering Your Customers? |

Branding Insights

  • Getting it Right: Why Brand Strategy Always Precedes Logo Design |
  • Brands & Logos: Two Different Animals |
  • One Way to Do Branding Badly |

Design Insights

  • Cheap Design is Expensive |
  • 4 Essential Elements in a Successful Design Process |
  • What Graphic Designers REALLY Do (and it’s not art) |

Business Insights

  • Urban Refugee Syndrome |
  • The 4 Nevers & 4 Always of Business |

LEARN HOW LBCD WORKS WITH CLIENTS LIKE THESE:

Government Agencies

Professional Services

Non-Profits

Small Businesses

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Port Angeles, WA 98362
360-460-1834
laurel@nulllaurelblack.com
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